Social Media Marketing: Hype or Real?

Small Business Social Media Marketing

Can Social Media Marketing realy help to grow your ecommerce business?

Contrary to the beliefs of some naysayers – including more than a few mobile e-commerce software companies – social media is a valid marketing channel that is here to stay. From an online marketing perspective, it is growing remarkably quickly. Companies are now able to reach their target audience and communicate with them on a level that they have never been able to reach before. This is why so many companies are now turning to social media marketing in order to reach their target audience and entice them to their mobile online shop or desktop ecommerce website.

Ecommerce Website Designer 1 Expanding Your Target Audience
Any e-commerce software company will tell you that widening your target audience is a great way of getting people to visit your mobile online shop. When you are using traditional methods of advertising, being able to achieve this can be incredibly difficult. Whenever you create an advert, it has to target a specific audience and that is that. Thanks to social media marketing and advancements in mobile e-commerce software however, businesses are now able to attract anyone they want to their site and turn visitors into potential leads. Because of this, the task of targeting a particular group of people has become easier, and subsequently, a following audience is also easier to build.

Ecommerce Website Designer 2 Opening the Doors for Communication
When you are hosting for e-commerce, you know that having lines of communication open at all times can be very beneficial for any business, regardless of what industry they are operating in. Any e-commerce software company will tell you that having the lines of communication open with current and potential customers is a great way to keep in touch or convince people to come over and use your online store. Knowing that they are able get in touch with you whenever they like is very appealing to customers, who may otherwise feel they have to jump through hoops in order to get your attention. With social media however, they can quickly and easily send you a message or post a comment and you can respond to them. Maintaining your social media profiles is a simple way of keeping the lines of communication open, while at the same time building a strong trusting relationship as well.

Ecommerce Website Designer 3 Affordable Marketing Platform
As a user of online store software with hosting for e-commerce, you’ll want to be able to save money where you can. This is particularly true if you are running a small business website and you do not have a lot of money to spend on your online presence. With social media however, you are able to set up accounts for free and start reaching out to your audience without any costs.

While it is tempting to get in touch with a social media expert at an online marketing company, there is nothing about social media marketing that you cannot learn from reading a few articles online. Once you feel comfortable, you will be able to handle the entire social media marketing aspect of your ecommerce website yourself without it costing you a penny. The only thing you will be really giving up is your time in order to do it. Considering the positive effect that good social media marketing can have on a business, it would certainly be time well spent.

Get in touch by email or call us on 1300 788 567 if you would like to fast-track the learning process. If you are a client of Flexe Ecommerce Software or BlueSoap Website Design, our friendly technical consultants are always at your disposal.

Make your online store presence stronger.

Flexe Ecommerce Software has established itself as the one stop destination for businesses searching for reliable and top quality ecommerce hosting company. The ecommerce software provides the most flexible and customisable websites and can be easily integrated into an exciting website, or can be used to create an online store in it’s own right.

Flexe Ecommerce Software is an industry leading ecommerce software developed by a team of dedicated developers.  They are passionate about making Flexe the envy of all ecommerce software providers in Australia and beyond. Our ecommerce developers are constantly adding and rolling out new features to keep your online store up-to-date with the latest ecommerce features.

Ecommerce Hosting Company

Latest Ecommerce Hosting Features

With an amazing array of the latest ecommerce features as default, your online store website will attract a number of potential buyers and excite them to buy your products or services. Your online store will not only be very enticing to look at but also score high on functionality. Loaded with endless features and advanced search options your online store will be designed to provide the ultimate shopping experience.

A small selection of the latest features added to Flexe ecommerce software include responsive ecommerce website design for mobile device compatibility, social media linking, wish lists and customer review. You can edit and update your site with ease using the Flexe Content Management System. These ecommerce website features will improve your customer experience and your happy customers will want to return.

Flexe Ecommerce Software also provides a host of services like website marketing and SEO, ecommerce hosting and custom ecommerce website design. All this in highly affordable plans. Talk to us about how we can create an online store for you to make your ecommerce store dreams a reality. Get a dream ecommerce website that you can be proud of.

How to Reach your Target Audience

Ecommerce businesses have become massively popular across the globe. The entire process of online shopping has made it convenient for customers to get hold of virtually any product they wish to buy. With the enormous trend to sell products online, the result is that not just the buyers are benefitting, but also the sellers.  Selling online can be highly profitable as the setup and maintenance costs are low. Also, there are ongoing fees such as bricks and mortar shop rental and staff wages. Sellers are also able get good prices online for their products.

Online Shopping on an Ecommerce Website

Online Shopping on an Ecommerce Website

As a result, many Ecommerce Software providers have popped up across the globe with varying levels of service.  You can create a completely template driven ecommerce website that is customisable to a certain degree. These online stores are quick to setup and are very economical. Perfect for the start-up!

Ecommerce software provider also provide fully customisable Ecommerce website solutions that allows you to create an online store that is completely designer around your business, styles and built exactly to your requirements. This option is not as quick, or cheap to setup, however may offer you with particular functions that your business specifically requires. With a fully customisable shop design as well as a user-friendly content management system, we assist our clients to operate a successful online business that are able to tap into precisely the right targeted market online. In other words, with Flexe Ecommerce Software, you can easily reach your customer segment, wherever they are around the world.

The amazing thing about Flexe Ecommerce Software that sets us apart is that it that we provide and create ALL TYPES of online stores. From template ecommerce websites that get you online and selling in a jiffy, to complex custom ecommerce solutions with all the bells and whistles you could ever dream of.  We are a complete ecommerce website provider.

Get in contact with us right away for more information on how to create an online shop; or just have a look around our informative website.